Did you know that Twitter is the 7th favorite social media platform and the 9th most visited website globally? Also, as of the fourth quarter of 2021, Twitter had 217 million monetizable daily active users (mDAU), indicating steady growth in users in recent years.
This explains why businesses and their social media marketing experts are looking for more ways to grow their presence on Twitter and increase brand engagement. Typefully helps you write, schedule, and publish to grow your Twitter. But there are tools you can combine with it to get the best from your marketing efforts.
These are referred to as Twitter growth tools. In this article, we’ll discuss the different apps that help you get the best of Twitter and their functions. We also share tips for choosing the appropriate software.
Let’s begin with the best apps to increase Twitter followers.
Best Apps to Grow Twitter Followers
Growing your followers is without a doubt important to increase your brand reach and visibility. By increasing your followers, you build a bigger audience and make it more likely for potential customers to trust you. Data shows that 7 in 10 people will buy more from a brand they trust.
Here are some apps you can use to grow and track Twitter followers:
Owlead promises to help you “get real Twitter followers effortlessly.” The software categorizes, filters, and finds the most valuable accounts that fit your target audience. As a result, you do not get spam followers but real people who will engage with your brand.
In May 2022, CNBC reported that Twitter estimated in a filing with the Securities and Exchange Commission that fewer than 5% of its monetizable daily active users were fake or spam accounts during the first quarter. However, the report also stated that Elon Musk estimated that around 20% of the accounts on Twitter are fake or spam accounts, and he’s concerned that the number could be even higher.
To avoid dealing with spam accounts altogether, use Owlead. As one of the best Twitter apps, Owlead sets audience filters using:
- The keyword’s in a Twitter user view
- Geographical location
In addition, the app automatically follows and unfollows users without human intervention. Owlead is also one of the best apps to track Twitter followers’ growth. It gives you analytic insights to better understand your audience by their demographics and interests.
Crowdfire is an excellent Twitter booster for small business owners. It has a user-friendly interface and dashboard that lets you monitor up to ten social profiles. Crowdfire also provides you with features and services like:
- Replying to mentions using the Crowfire app
- Competitor analysis
- Managing and adding team profiles
Further, Crowdfire offers advanced analytics to help you understand your ROI and tweak your strategies accordingly. With its customizable reports and detailed insights, you’ll spend less time sorting through data and more time growing your followers.
Hootsuite is a popular social media management app. Its popularity lies in its extensive features that let you manage several profiles across different social media accounts. This makes it an excellent software to drive traffic on Twitter.
You can use a single dashboard to manage your Twitter presence, track conversations and lists, and grow your followers. Hootsuite does this by letting you:
- Schedule tweets
- Use Urchin Tracking Module (UTM) codes to monitor content bringing in the most traffic
- Monitor mentions
Best Twitter Growth Tools for Analytics
Analytics allow you to keep a close eye on your impressions, engagements, and other valuable metrics. From there, you can optimize your strategies to yield the best results. Some of the best Twitter apps for analytics are:
Twitter Analytics Dashboard
You have free access to the Twitter Analytics Dashboard as a Twitter user. You can use it to view the impressions and engagement on your tweets at specific times of the day and week. It also lets you track the performance of your Twitter cards.
You can support Twitter Analytics Dashboard with Typefully’s analytics. Typefully is more detailed than Twitter Analytics Dashboard, and it shows your top-performing tweets at any given time.
With Hootsuite Analytics, you get real-time data about crucial Twitter metrics. Learn how long your team takes to respond, the best days and times to publish content, and how you’re performing in relation to your KPIs. The reports are detailed, customizable, and allow you to easily export them from the app and share them with your team.
Surf (AKA TruFan)
Surf, formerly known as TruFan, is a powerful Twitter analytics platform that allows you to identify your most valuable followers and the best way to capture their attention. With its intelligent filters, Surf makes it easy to filter profiles to zero in on users that have the highest likelihood of engaging with your brand.
Cloohawk focuses on your social media metrics. It has an AI engine that constantly monitors your activities and target audience on Twitter. Then, it uses the gathered information to make recommendations for improved engagement. Some of these recommendations include reposting past top-performing content, unfollowing non-engaged users, engaging your competitors’ customers, and more.
Best Twitter Apps for Competitive Analysis
Competitive analysis involves researching major competitors to gain insight into their products, sales, and marketing tactics. Some of its benefits include implementing more vital business strategies, warding off competitors, and capturing market share.
To conduct competitive analysis on Twitter, use the following tools:
Twitonomy provides insights into your audience's tweets, retweets, replies, and mentions. You can also see those who followed you back and gather keyword analytics, hashtags, and URLs. Further, Twitonomy helps you get the best of Twitter by backing up and exporting tweets, retweets, and mentions and allows you to generate an Excel or PDF report in one click.
This app lets you scan public Twitter profiles for insight. For example, if you want to know when your competitor’s followers are online or where they’re located, use Foller.me to scan their profile. One feature that sets this app apart is revealing the date a user joined Twitter, their timezone, and their follower ratio.
Do you want to receive daily emails on the activities of Twitter users you are targeting? Then get the Daily140 app.
The email notifications contain information on the most recent followers and favorites of Twitter users you find interesting. You can also learn from influencers, keep tabs on competitors, and explore the social activities of your audience.
Best Twitter Growth Tools for Identifying Leads
The following tools will help you identify leads and drive traffic from Twitter:
This app is an excellent tool for creating segmented audiences based on personality, interests, demographics, and values. After identifying the leads, target and engage them using content associated with their interests and needs.
As a business owner or social media marketing manager, use Mentionmapp to expand your customer base and get the best of Twitter. This app simplifies finding people, places, events, and conversations your target audience is engaged in. It helps you discover what your customers and prospects are talking about and who they are talking to.
Just as the name implies, LeadSift keeps you from spending hours searching the internet for actionable leads. Instead, the app scans millions of conversations to find Twitter users talking to your competitors. To start using the app, set parameters focusing on potential customers who have already expressed interest in your brand.
Best Twitter Apps for Content Creation
The following apps will help you create great content for your Twitter account and drive traffic from Twitter:
Typefully is the go-to Twitter content creator and editor. It was developed specifically for freelancers and content writers to create content. But founders, marketers, and tech experts looking to reach a wider audience find Typefully extremely useful too.
You can quickly create and publish threads and schedule content for posting, thereby automating processes. Typefully’s vital features include:
- Posts scheduling
- Auto publishing
- Rich text editor
- Content management
- Workflow management
Pictory helps you make Twitter videos irrespective of your budget. It is an AI tool that enables you to turn texts into professional-quality videos with a few clicks. Copy and paste the text into Pictory, and the AI will automatically create custom videos based on what you inserted.
The app has access to over 3 million royalty-free videos and music clips. Pictory also integrates with Hootsuite, making it easy to schedule your videos for publications on Twitter.
What to Look for in Twitter Growth Tools
An excellent Twitter booster app should be able to help you increase your followers, gain valuable insight, engage with your target audience, and get a return on your investment. Therefore watch out for the following:
- Impact on the number of followers you have
- Whether the app attracts only real followers and filters out spam
- Analytical insights and metrics
- Affordability and free trials
- Ease of use and intuitive interface
- Growth reporting features
- Excellent customer support service
Grow Your Twitter Presence and Improve Engagement With Typefully
Twitter is an excellent platform to grow your brand and market your products and services to customers and prospects. The best Twitter apps combined with Typefully will help you achieve your marketing goals. You can write Twitter threads and add images, GIFs, and videos to tweets using Typefully.
You can also analyze your engagement to get the best posting time, use auto-tweet and auto-plug, publish and schedule from multiple accounts, and share drafts for feedback. Sign up to start using Typefully for free.