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Discover how Typefully makes analyzing social media analytics effortless by aggregating your data into an intuitive and beautiful dashboard. Whether you're managing your personal brand or a company's social presence, our social media analytics and reporting features help you see what's working best so you can grow faster.
Below are answers to common questions about social media analytics and how you can use Typefully to track and analyze your metrics.
At Typefully, we see social media analytics as all the metrics you need to understand how your content is performing on social media. While metrics like impressions are important to see how many people your content is reaching, others like engagement rate and followers growth tell you how much people enjoy what you publish.
The best way to analyze social media analytics is to use a specialized tool like Typefully, which aggregates all your metrics into one user-friendly and beautiful dashboard. Alternatively, you can use the platforms' native analytics dashboards but these tend not to be very easy to find and use.
The best social media metrics to track depend on your overall social media strategy. If you're trying to build awareness, you should focus on metrics like impressions, profile visits, and followers growth. If you want to maintain an engaged audience, you should focus on metrics like reactions, comments, and overall engagement rate.
Yes, you can use Typefully's social media analytics features to track your followers growth, identify best performing posts, and track your consistency on social media. It's all automatically available in your analytics dashboard as you soon as you connect your social accounts.