There was a time when players anxiously awaited the next game from EA and Activision. 

Today, traditional game publishing is a dead model - a dinosaur of ages past.  Here's why (🧵 )

1) Culture Rot
Game publishers were once a haven for geeks and creatives geeks who didn't fit into society. Rebel culture created a private world of freedom and innovation.

These days publishers are best known for excessive overtime, sexism, and clueless executives.

2) Broken Business Models
In the old days, the primary role of publishers was to fund, market, and distribute a game.  Secondarily, they provided tools that lowered the cost of creating and producing games.

Today there are better alternatives for each.

3) Rise of Influencers
In the old days pr, paid media and advertising were the primary way to connect with players. Today it's social media and influencers. With the rise of groups like 100T, Loud, Faze, OTK, etc., influencers are finally realizing they're stronger together.

3 cont.) Although these new groups are just another kind of for-profit company, they're beholden in a different way to their customers, making their motivations more pure. However, they live at the mercy of aggregators like Google / YouTube for their primary source of revenue.

3 cont.) Thus, the only option to expand their business is to move down not up the value chain, creating new products for their fans. The most natural one to tackle first is games.

3 cont.) Influencer groups are accustomed to having full creative control, and because of that many will try, but most will fail, at making their own games. This is the wrong strategy for many reasons.

3 cont.) The primary reason is that influencer teams are vastly underestimating the difficulty in making a game (many have died on this hill) while at the same time repeating Amazon's mistake and hiring the wrong people to do it anyways.

3 cont.) Ultimately most will abandon making games and realize it's more effective to support the thousands of quality games out there that are unable to effectively find an audience.

3 cont.) Once this shakes out, we're going to see 100T, Faze, OTK and others become a new and more effective kind of publisher.

Phew!  If you got here, I'm impressed. Please RT the first post, and then tell me why I'm wrong!

https://twitter.com/svperfecta/status/1530198645869580291

Traditional 3rd party publishing is dead

My PUBG Lone Survivor art will no longer be lonely. My office is getting an upgrade!

Just wanted to give a shout out to (and a shameless plug for) my friend @Eliz0r.

#OnePiece #DragonBall #DragonQuest 

Markets in the trash can. Perfect time to start or join a new company. We need builders now more than ever.

Twitter features we’ll see first:
* Delayed Post will move from Blue to free.
* “Verified” will become “proved their identify using a state issued ID” (or similar) 

Long term:
* Accounts tagged based on content
* Whitelist / blacklist filters
* Publish / subscribe to filters

Another prediction: 
There will never be an Edit button. It’s obviously ripe for abuse. 

Instead we may see certain accounts (politicians for example) have unalterable and un-deletable content, in order to preserve history. Today it can be deleted, which is also ripe for abuse.

Twitter Predictions

Pre Covid with one of my best friends (and a dog). 

Now that I’m done with Krafton can officially say I’m looking for a Creative Director or Senior Game Designer (PC) for something new. AA experience a plus. 🏴‍☠️🎂🐷🥰

If interested, DM your info please and would be awesome if friends could kindly RT.

“Beginning in 2024, employees automatically enrolled in 401(k)s and 403(b)s unless opt out. Initial automatic contributions would be between 3% and 10% of pretax earnings, and amount would be increased by 1% each year until 10%.”

This should always have been the default.

Wish employers could also match college loan payments tax free. (Although that would probably just increase tuition costs).

We enabled “enroll by default” years ago thanks to a push by my colleague Jeff and saw enrollment go from 30% to 95% overnight.

Bolt reinvents 401ks using what everyone already knew was a good idea

Happy birthday to my friend @PLAYERUNKNOWN 

The man is a damn legend.