Generate Better Ideas as a Marketer

•

Want to generate better IDEAS as a marketer? Here's how to create your own swipe file for endless inspiration Thread 🧵

A swipe file is a collection of marketing assets and ideas that you want to save for future reference Common things to save include— classic print ads landing pages frameworks email copy digital ads big ideas images slogans popups logos and pretty much anything else

Swipe files have been around for decades, and they used to be actual physical files But now, they're mostly digital

You can use whatever tool you want to create your swipe file, but some popular options are— @Evernote @dropmark @NotionHQ @msonenote @Google Keep @milanoteapp

If you want to be extra fancy, categorize your swipes for easy reference

Personally, I use a tool called @mymind It's not free, but I find it to be the most frictionless for adding new swipes

Whatever tool you end up using, create a swipe file and start adding to it If you need to take a screenshot of something, you can use @Jumpshare for free

And if you need some inspiration, check out these resources— swiped.co swipefile.com greatlandingpagecopy.com

If you found this thread helpful, please ✨retweet✨ the first tweet And consider subscribing to my free weekly newsletter for even more growth marketing tips growthmarketer.co/newsletter