What I'm reading this week #005

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🧵/ What I'm reading this week #005. Every week, I scour the web to curate 10 pieces of content at the intersection of Web3, NFTs, macro, community & startup growth.

In this edition: • Community Quests • Web3 Incentive Design • Token-Gating #NFTs • Social Tokens • Web3 Identity • NFT Ticketing • Phyles • Fast-Foodification • Trustware vs. Socialware in #DAOs • dApp Design Let's. 🫡

Community + Quests = Membership. Why quests define & shape #community engagement, and why we need the value of their actions to be interoperable and portable (on Web3 wallets?), both off- and on-chain. Great piece by @reka_eth @jaesmail. https://forefront.market/blog/platformless-quests

Web3 Incentives Design. Why token #incentives must include intrinsic rewards (eg. vision-aligned & social incentives) beyond extrinsic (eg. financial only), as well as mutuality and agency to be effective in the long-term. Excellent piece by Doc Tom. https://blog.cryptostars.is/web3-designing-sustainable-incentives-for-mutuality-agency-ac44919b0008

#TokenGating Experiences For Brand Loyalty. A detailed use case breakdown of token-gating in the context of retail loyalty programs, why #SIWE data portability enables this model, and emerging tooling in this space. Awesome read by @kahris_eth. https://spatialawareness.substack.com/p/token-gating-loyalty-and-siwe-in

De-financializing #SocialTokens. Why the true value of tokens lies in contribution first (eg. quests) & then reputation (eg. status) vs. money, and why we need better UX/UI to help ppl see the value of social capital. Incredible piece by @CDTEliot. https://eliotc.substack.com/p/de-financializing-social-tokens

Web3: Decentralized Identity. What #identity is made of (identifiers, attestations, credentials, mgmt layer), why Web2 ID optimizes for identity flow b/w apps (eg. SSO) vs. Web3 ID optimizes for identity flow b/w people (eg. wallet). By @degenfranco. https://mirror.xyz/filice.eth/R_905_nxYA0-2AK_ibSwtMjLw6j9BbbDGufUGQPAOVU

The State of #NFTticketing. Why #NFT ticketing could break down anti-competitive monopolies a la @Ticketmaster, layer further benefits, and become integral part of future Web3 identity management (eg. attestations). Another great one by @kahris_eth. https://mirror.xyz/kahris.eth/Zfg3xx8p4xnKgaHtQ-1DMPuRXfdh1pT_bIfxLytaO7c

About Phyles. What are Phyles, how they're different from other human aggregation models (eg. community, nations, companies, or @thenetworkstate) — and why Abundance Logic sets them apart. Great primer. https://wiki.p2pfoundation.net/Phyles

The Fast-Foodification of Everything. Why industrialization is leading to sameness both in physical (cities, fast-food) and digital (eg. common templates on social) worlds — but we're now switching back to community-1st. Loved this, by @gregisenberg. https://latecheckout.substack.com/p/the-fast-foodification-of-everything

Trustware vs Socialware. Why trustware (eg. vending machines) will scale human coordination compared to socialware (eg. lemonade stand), but it still needs to be more flexible and secure. By @frogmonkee @chaserchapman & The Orca Protocol team. https://orca.mirror.xyz/T70CmuhX95ubkw_JHOxSEy8d_EFeYXgtJnF13mPtaZE

Decentralized Application Design. Why current dApps are decentralized only in their back-end (leading to censorship risks), and how we can use @web3byoa to build dApps that are truly decentralized and user-owned (and trusted). By @mallowsxyz. https://twitter.com/mallowsxyz/status/1560655467613143040

Here's the entire @notion swipe file where you can find these and more contents bookmarked every week. https://www.notion.so/titta/a7df8af80eba45278edadca6d96c98e6?v=36307bd6c58d4ce699998a97516e8fde