How powerful is Yuga's IP (intellectual property)?
@ZakaiMill raised this question some days back.
But here's how far Yuga has come to maintain an unbeatable IP and what it takes to break it:
Before we get straight into it, here's the question and an interesting take from Zak: twitter.com/zakaimill/status/1667817033243713536
Here was my Take: twitter.com/idaratbn/status/1667826026271973377
My why: How Far Yuga Has Come
1. Brand recognition: Yuga has unlocked all it takes to maintain an unbeatable IP within the gaming.
They are already well established and widely known—from a single pfp project back in June 2021 to acquiring and owning conglomerates of projects.
Their ecosystem keeps expanding and has just hit a milestone of 300 projects.
Read @harry_forj Yuga Lab’s ecosystem update: twitter.com/harry_forj/status/1668144400520843264
The upcoming game: Legends of The Mara already looks more interesting than Dookey Dash (An iteration imo) which had more than 25,000 people racking up to accumulative gameplay time of 706,000 hours.
See @apixtwts’ thread below: twitter.com/apixtwts/status/1667146532242739200
2. Content:
If Yuga's IP rolls out fire and engaging content as they did with DD, don’t you think players will be more likely to spend time and even $$ within the game?
PS: They’ve built a gaming ‘cult’ with their first iteration.
And from what I’ve seen so far on my TL both players within and outside CT are anticipating this one.
3. More collaborative expansion: depending on the success of LoTM—the new game, they may decide to form partnerships with other gaming powerhouses...
which may want to leverage their IP to create unique gaming experiences.
However, going back to the initial questions, here's all it takes to mess all this up:
Although a strong IP can be an advantage other factors like gameplay mechanics, user experience, and quality of the...
game itself makes it a powerful and unbeatable force over others.
That's it!
Thank you for reading
Tagging some Gigachads who put out fire content in this niche:
@davincithreads @web3bandit @jparknft @apixtwts @harry_forj @realtopsmoke
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