Pricing and Packaging

Pricing and packaging is one of the hardest things for companies to get right. Today, we drop 2 pieces to help with packaging up your product and effectively segmenting your market. 👇

.@TugceErten2022, who worked on pricing at @Atlassian, @pagerduty and @FreshworksInc, explains 3 signs that a growth-stage company's pricing and packaging needs tweaking: https://a16z.com/2023/02/01/the-price-isnt-right-3-pricing-and-packaging-pitfalls-to-avoid/

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Big Ideas in Tech for 2023: American Dynamism

From small nuclear reactors, to new levels of automation, these are big ideas startups working in American Dynamism will tackle in 2023: https://a16z.com/2022/12/15/big-ideas-in-tech-2023/ 🧵👇

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Big Ideas in Tech for 2023: Enterprise

From novel marketplaces to complex AI workflows, here are four big ideas for enterprise tech to tackle in 2023. 👇

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How Founders Should Think About Cash Management: What Is Cash?

Cash is like oxygen for companies. Startup founders sometimes take it for granted, but it keeps your company alive. From @seema_amble, @melissawasser & @EMinSF: here’s how to determine what actually counts as “cash” to run your business. 🧵👇

The fundamental tenet of managing your liquidity as a startup is that timing matters. That means having an accurate understanding of when cash is coming in and when it needs to be paid out, and when it is locked up for other needs, both in the short-term and long-term.

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Big Ideas in Tech for 2023: Games

We asked the a16z Games team about the big ideas they think startups in their industry will tackle in 2023. With a focus on the wide-ranging applications of AI, here are 10 builder-worthy pursuits for the new year in games tech: https://a16z.com/2022/12/15/big-ideas-in-tech-2023/ 🧵👇

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Big Ideas in Tech for 2023: Fintech

We asked partners across the firm to spotlight one opportunity for builders in the new year. Here are the big ideas fintech will tackle in 2023, according to the a16z team: https://a16z.com/2022/12/15/big-ideas-in-tech-2023/ 🧵👇

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Big Ideas in Tech for 2023: Bio + Health

We asked the @a16zbiohealth team about the big ideas they think startups in their field will tackle in 2023. Here are 5 builder-worthy pursuits for the new year in bio and health tech 🧵👇

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Big Ideas in Tech for 2023: Consumer Tech

We asked partners across a16z to spotlight one thing that they think startups in their field will tackle in the next year. From new marketplaces to hybrid communities to AI-powered products, these are the big ideas consumer tech will tackle in 2023: https://a16z.com/2022/12/15/big-ideas-in-tech-2023/ 🧵👇

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a16z Slack Debate: Will Generative AI Supplant Therapists, Game Makers…Friends?

Can AI produce literary masterworks? Are chatbots a solution to loneliness? Five a16z partners met on Slack to debate big questions about the future of generative AI. Here are 7 takeaways from their conversation 🧵👇

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A B2B founder's guide to understanding your numbers, from a16z Growth.

A B2B founder's guide to understanding your numbers, from a16z Growth. Tracking the right metrics is critical to knowing what is and isn’t working about your company as it scales. These are the metrics that really matter and what they can tell you about your company. 🧵👇

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