Using @yojimmykim's @Sendlane for email & SMS?
You can now combine with @convertflow to run some pretty epic conversion campaigns thanks to our new integration š„
Here are three ways you can use this for better segmentation, first-party data, and store personalization š
1/ Collection-based welcome offers
š” Personalize your welcome popup according to the collection page a shopper is browsing.
E.g:
⢠Dining furniture = "20% off"
⢠Couches = "$50 off"
Then add to different lists or add tags in Sendlane so you can personalize your follow-ups.
We actually ran this targeted welcome offer strategy for a DTC brand to increase opt-in rates by 235% š
FYI there's a full breakdown of that here š
twitter.com/TheMGlover/status/1633135442106408962
2/ Quiz data to personalize your Sendlane flows
š” Build a product quiz in ConvertFlow, then map each respondent's answers and results to custom fields in Sendlane.
You can then use the data to send more personalized email and SMS follow-ups from Sendlane.
Pranamat used this strategy to 2x email opens and click rates via ActiveCampaign. You can now do the same in Sendlane (but with SMS as well as email š)
customers.convertflow.com/stories/pranamat
These are just a few ideas for ConvertFlow's 2-way Sendlane integration.
In short:
ā”ļø Push data to Sendlane from ConvertFlow forms, popups, quizzes, etc.
ā¬ ļø Use the data in Sendlane to personalize your ConvertFlow campaigns and targeting
More here š convertflow.com/integrations/sendlane
Not using ConvertFlow yet? Explore our 300+ campaign and landing page templates below and get started with a free account:
convertflow.com/templates