The concept of "dogfooding".

An often overlooked term while building anything.
(1/n)

I personally came across this term an hour ago while I was reading the JD of a product manager role at @Meesho_Official.

Ended up Googling it and then went down a rabbit-hole.
(2/n)

The term comes from a 1976 TV ad for Alpo dog food FT. In the ad, the actor feeds Alpo to his own dog. 

Since then it’s become the symbol (and the namesake) for trialing a product internally before it goes to market. 

https://www.youtube.com/watch?v=cHUMaKWgfS0
(3/n)

Now, why would a company “eat their own dog food?”

For starters, it helps them sort out bugs.
And additionally, it's important for every stakeholder to understand what are they building.

And I wouldn't buy my parachute from someone who wouldn't use it themselves.
(4/n)

This graphic by @centrecode shows how "dogfooding" was standardized as a concept throughout history.
(5/n)

Fin.

Also, I am trying out writing threads on concepts which I am learning myself. Here's another one.
(n/n)

https://twitter.com/thevisahan/status/1499673146751733760?s=20&t=mXf73Bx9v7lqmrxu_2k1fg

Dogfooding.