How to format your tweets (9 examples)

•

I went viral 3 times in my first 30 days on Twitter. Huge hack: Formatting your tweets. Here's how I do it 👇

Most people overlook the visual component of writing. Know what else people overlook? Large chunks of text. Formatting... • pulls the eye forward • makes complex ideas feel simple • stimulates the mind through variety Here are 9 examples of awesome tweet formatting to copy:

(The) What you'll learn by reading this: 1. Visual formats for tweets and threads 2. That you can copy and use 3. Or just be inspired by 4. Mix and match to create your own 5. So that your content looks nice 6. And people read it Let's dive in ↓

Example: @thejustinwelsh twitter.com/thejustinwelsh/status/1538930464790020096

• Brief heading no period Short sentences go here one at a time. Never longer than a line. If they're starting to get long, find a comma and add a line break. Try to keep the line lengths visually pleasing.

Example: @IAmClintMurphy twitter.com/IAmClintMurphy/status/1539218197727039488

3. Do this not that Short statement of advice to follow. ❌ "This is what not to do." ✅ "This is a far better example of what to do." Explain why you're right. Assert the benefit of following your advice.

Example: @ericasmyname twitter.com/ericasmyname/status/1516086619866030083

4/ Thing vs. Other Thing One idea: -> Identify a situation -> Make an observation about it that is interesting Another idea: -> Similar situation but different -> Insightful remark that brings clarity to the topic Bring it all together with a line at the bottom.

Example: @dklineii twitter.com/dklineii/status/1537058138335154176

Step 5: Use Templated Responses You're going to write two, thick, meaty, action-packed mini-paragraphs that fill up a line and 2/3rds max. Then accompany them with a visual that brings it all together. Bonus points if all visuals are consistent.

Example: @ChristineCarril twitter.com/ChristineCarril/status/1525885183706161152

"How to" double bullet list: Start with a quick explanation of how to start. • Do this • Three bullets • Always three Then how you level up. • Write more bullets • Only three • Keep 'em short Assert the benefit of following your advice here slightly longer.

Example: @TMitrosilis twitter.com/TMitrosilis/status/1539244795889168386

Mini-thread within a thread Explain the general idea of what you're talking about up here. Then get ready to give some... Here's 3 tips to do the above line: ✅ Quick tips here ✅ 5 words or less per tip ✅ Again, always three Wrap it up with something succinct.

Example: @RecoveredDynamo twitter.com/RecoveredDynamo/status/1539037144852877312

🔸 Use subtle formatting to get attention By looking different, your posts might stand out. Just don't overdo it. • Large symbol for the heading • Regular symbols for bullets • Keeps things interesting • Makes it skimmable

Example: @thatroblennon (Hey, I know that guy!) twitter.com/thatroblennon/status/1531334180511969280

Take an action. Because XYZ... - is ideal for many examples - fits in all sorts of sentences - deserves to have a spotlight held to it - likes when these lines are relatively similar in length - looks good with 5 examples (not just 3)

Example: @ABetterJones twitter.com/ABetterJones/status/1537087467588820992

To nail your own tweet formatting, make use of these factors: • sub-headers to anchor the eye • plenty of open space • attention to line length relative to nearby lines • use of bullets in 3s and 5s • shorter sentences overall Do this, and watch your engagement take off.