11 forgotten tactics that will bulletproof your reasoning and persuasion skills
⸺Thread⸺
Stop persuading and LISTEN
Your best shot at being heard is first...
Listening
Before you announce your presence and expect people to understand you
Take a moment and see where others are coming from
See what points & pain are talked about
And ask questions to dig deeper
Formulate GOOD questions
All questions start with:
Who
What
Where
When
Why
How
If you add too much context you start asking 5 things instead of 1
And you confuse both yourself and the person who will answer it
Vague questions mean you lack confidence
Be specific
Don't rely on just intuition or belief
Intuition is the highest form of intelligence
And conviction is a surefire way to sound convincing
But "feeling" or "believing" something doesn't mean others feel or believe too
Uncover the facts
Evidence will help you make your case
Enthusiasm > Conviction
Conviction is a cover-up for fear
And fear is the killer of all good reasoning
Instead of conviction
Resort to enthusiasm
It's still a strong emotion to work with
But you're not hooked to the debatable truth
Detach yourself from your beliefs
Truth vs Fact vs Emotion
"Your truth" is debatable
Never fall into the trap of emotional reasoning
Feelings are not facts
Appeals to emotion kills your character
Focus on facts. Remember:
• Emotion is powerful
• Truth is acceptable
• Facts are indisputable
Make sure your conclusions add up
Each conclusion is made up of a series of premises -- a foundational theory
And it works like math.
If a premise is false, the conclusion is too
Premise
+ Premise
+ Premise
--------------
Conclusion
Make the logic work. No loopholes.
Outline Your Argument
Do it like this
Title: Argument
A. Main Point
a. Sub Point
b. Sub Point
1. Sub Sub Point
2. Sub Sub Point
c. Sub Point
B. Main Point
a. Sub Point
b. Sub Point
This will help people follow along with your
Actually *Draw* Conclusions
To convey your thinking
It's better to diagram it
You don't have to be an artist
But you can make a few lines and shapes
Or use a purposeful image
All of a sudden BOOM
You have a thought process more people can understand
Invoke Intentional Emotion
This is not emotional reasoning
This is about staking a claim
AND using the power of words to illustrate
The fact is...
People fall asleep on logic
And emotion helps them pay attention
But NEVER manipulate
Speak from enthusiasm
Make More Meaningful Calls To Action
Don't just say
BUY THIS BOOK
ENTER YOUR EMAIL
JOIN OUR COMMUNITY
People are zoning out every time you do this
It fatigues old viewers and disinterests new ones
Instead, add:
• Emotion
• More personality
• The benefit to the viewer
Tell Better Stories
Your logic will crystallize your points
Your character will credit what you say
But narrating is the best way to do both
Speak from experience only
Structure your stories so that others can follow along and be captured
twitter.com/sanathemonster/status/1519994936552132608
We engage in reasoning to help understand things around us
AND to make a solid case on why others should care too
If you have a:
• Brand
• Content
• Product/service
Learn to develop your reasoning skills
They will 10X your persuasion skills
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