James Sowers š¦
@jamesrsowers
"The Productized Services Guy" // Building profitable, scalable service businesses and teaching others how to do the same.
Some personal news. I'm taking on a new role!
Some personal news...
Relax. This isn't one of those trendy screenshare gifs where I update my Twitter bio.
But I did just make a professional "pivot" that has been shared with the team, so now I can share it with you.
Keep reading to hear about what I'm working on next.
I'm not leaving The Good, but I AM changing roles to focus on a new effort we've put together called The Good Ventures.
Our goal is to build or buy a portfolio of profitable businesses that serve our existing audience AND complement our work on the services side of the house.
Personal news. I'm taking on a new role!
Some personal news...
Relax. This isn't one of those trendy screenshare gifs where I update my Twitter bio.
But I did just make a professional "pivot" that has been shared with the team, so now I can share it with you.
Keep reading to hear about what I'm working on next.
I'm not leaving The Good, but I AM changing roles to focus on a new effort we've put together called The Good Ventures.
Our goal is to build or buy a portfolio of profitable businesses that serve our existing audience AND complement our work on the services side of the house.
How To Run A Conversion Funnel Analysis
Wouldn't it be amazing if a customer hit your store, clicked on a product image, added that product to their cart, and checked out immediately? That's the dream.
Unfortunately, most transactions aren't that straightforward.
Here's what usually happens instead...
First, customers search for the right product for their specific needs.
Then, they research questions/concerns they have about product features and specifications.
Finally, they look for social proof and confirmation about shipping cost, delivery timelines, or return policies.