Here's how the Agentic Ad Economy works:
(and how VaderAI used this framework to airdrop $45K to its stakers)
The Agentic Ad Economy is essentially the same as the KOL economy, only the medium for promotion are Agents (autonomous software) instead of humans.
The rest of the high-level logic remains, more or less, the same.
Let's call it Agentic KOL economy.
On paper, things are simple (just follow the oversimplified chart). The logic is exactly the same as with "trad" KOL economy:
→ more attention = more ads = more revenue
The key difference is that % of the Ad revenue goes to the Agent's contributors.
Did anyone said airdrop?
VaderAI just airdropped the first batch to its stakers—a total of $45K value in 6 different tokens across 4 EVM chains.
This is a part of its Agentic KOL & Ad service: these tokens were promoted via VaderAI and at least $180K of Ad revenue was generated.
How it works?
The company deposits an amount of token to VaderAI's wallets and everything else happens programmatically:
- KOL agent promotes the token on X (for now?) proportionally to allocation
- a smart contract takes care of the Ad revenue distribution (20% goes to Vader)
A breakdown:
While I still have A TON of questions about the process, today's airdrop was a working Proof of Concept.
- Is the framework perfect? Not even remotely
- Is the logic here legit? Absolutely
- Does it have potential? 100% disruptive
Looking forward to Litepaper v2