You're stuck because you only see one market for your value.
Most people build one product for one audience and wonder why growth stagnates.
Take a shopkeeper selling ice cream, candies, and gummy bears. Their value network? Children.


They Obsess Over
- New flavors
- Sweeter recipes
- Better Packaging

But they're blind to other value networks:

Adults (nostalgic treats, stress relief)
Other shopkeepers (wholesale, recipes, marketing systems)
The entire world (online courses, franchising, consulting)

Same product. Different networks. Exponential possibilities.

Most entrepreneurs trap themselves in their current customer's perspective. They optimize endlessly within one tiny territory while massive opportunities exist right outside their vision.

The problem isn't your product. It's your perspective.


You're not lacking value—you're lacking imagination about where that value could live.

Stop asking "How can I improve this for my current customers?"

Start asking "Who else could find this valuable in ways I haven't considered?"

Your breakthrough isn't in perfecting what you have. It's in expanding where you deliver it.

How many value networks are you blind to right now?

Unlocking Value Networks

You're not powerful.

Every time you fight, you show how cheap you are to control. When you get angry at the fridge door making too much noise, you reveal what you're worth.
Your reaction is your transaction price.

Most people give away their power for free—losing their cool over traffic, getting triggered by comments, exploding when things don't go their way.
Make your reactions expensive. Learn to react only when it truly matters.



You command respect because you don't shout when things go south. While others lose control, you stay centered. While they react to everything, you respond to what counts.
Become expensive. Be powerful.

What are you no longer willing to react to?