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THE TRUTH ABOUT BLOGGING
Today, I want to break down the failure of many people to grow successfully in the blogging business.
Keep this in your mind "To Grow Your Blog in today's era, You Need to Scale" – you just need to treat it like a real business from day one.
It’s a fact – over 95% of blogs fail.
A lot of blogging advice tells you to start with a passion, create consistent content for a few years, and eventually monetize it.
Well, that's not what today's blogging business needs.
The problem with this strategy is it lacks one major component: And that is "monetization".
If a blog isn’t treated as a real business from day one, revenue is put on the back burner, content churns out for years without a clear direction, no money is made, and the blogger quits or says their blog is “just a hobby.”
Why do blogs fail? It’s not from a lack of passion. It’s because bloggers can’t transition from being a blogger to business owners.
Treat your blog like a business.
Do you know what businesses do? they target mostly what brings money into the business.
Here is the real TRUTH.
1. Don't blog for passion.
Whatever you like and want to blog about it. First, think as a businessman will do.
Ask yourself? Do people really love what I like? will they come to read it if I blog about it?
Then you will get answers.
In today's blogging business we post what people are looking for.
It's all about the search volume and user interests and not yours.
2. Niches are for insects - Blog about everything.
Blogging has no limits, and you should not limit yourself either. Blog about everything that has a market and can bring traffic to your blog.
Post everything that has a search volume and users love to search.
A good example is my blog, I blog about everything.
And in just 6 months of serious blogging now I earn good money and still targeting to get that $1,000 per month.
Take a look at this blog here you will understand what I mean.
Tuko.co.ke
The blog makes a lot of money and all they do is post everything that brings in traffic.
3. Information is the real deal.
Do you know that everyone in the world is looking for guides on google when in need of help with something?
Then be the answer to their question.
Blog about information people are searching mostly and that's how you get visitors to your blog.
4. Your blog doesn’t have to be perfect from the start.
Like I said in my previous guides, start with what you have and build up your blog. But one thing you should have in mind is blogging for business strategies.
5. Blogging is a Google-driven engine.
When you first start your blog and have a few posts completed, it’s time to shift your focus to Search engine optimization - SEO
Building your blog’s Domain Authority (DA) is a priority so that you can compete in the search engines with other blogs.
In the world of blogging, there are thousands of potential strategies and paths to take.
Lastly, here are 3 reasons your Blog will NOT succeed.
1. Shortcuts
If you spend as much time looking for shortcuts as you do putting in actual work, it’s not going to work.
Shortcuts usually lead to disappointment, not success. Put in the work and develop lifelong skills.
2. Limitations
If you put limitations on yourself, it’s not going to work.
Saying to yourself, “I can’t compete with these sites” or “I’m not a good writer” limits how good you COULD be.
Practice makes perfect.
3. Not Having a Why
If you don’t know what you’re working towards and why it’s crucial to keep going, it’s not going to work.
Giving up is the easy choice every time.
You’ve gotta have a big enough Why to push through the algo updates and the daily grind.
4. if you stop learning.
Blogging business is an endless kind of business. It requires you to update yourself more often with new ideas, new trends, and tools. So, you must keep learning to keep updating yourself with new trends and ideas.
Keep this in mind.
To Finalise;
As you can see, starting a blog is pretty easy.
It’s the content strategy, Search engine optimization, link building, and monetization that can be the difficult part.
Ultimately, your success with blogging comes down to how fast you can scale both your content publishing efforts and your search engine optimization efforts.
Because that’s how you rank on Google for valuable terms and make money.
Now, I want you guys to tell me up to now. Have you started your blog? If not what are you waiting for?
> Remember, Learning BLOGGING is 20% actually learning it and 80% learning to execute it. The same applies to SEO.
So, start small and build every day... create content each day and in long term, you will see success.