best practices for building a sustainable film3 community
a thread ↓
in web3 marketing exists
and the ones who master this ability are the ones that will stand out from the noise.
if in film2 the objetive is to acquire and reach an audience, in film3 you have to recruit members
you have to build a new layer of engagement and connection with your audience
how can you do that?
1️⃣ use twitter wisely
• twitter is the film3 town square, find your niche and share tweets with value to attract people to your story
• follow the leaders in the space and engage with them
• be authentic — your story has to be unique
• use the power of DMs
2️⃣ twitter spaces: boost exposure
• create spaces to amplify your story and the power of your voice
• it's an authentic way for collectors and your audience to connect with your vision and project
• strengthen your relationships with your community
3️⃣ @TweetDeck: control base
• follow up everything that is happening around your film project and film3 space.
• organize conversations and keywords in columns
• manage your twitter strategy like a pro
4️⃣ build in public
• show your human side: create a narrative in public around your film3 project:
• share progress and failures
• keep your community updated with
photos, news, insights, etc
• share what you're working on
5️⃣ design a landing page
if twitter is the town square, your landing page is your headquarter.
• make it personal and simple
• tell your story and roadmap
• show and tell the utility to users
6️⃣ use social proof
nothing beats word of mouth
don't be afraid to share when new collectors get onboard, metrics about your progress, prices, etc
keep in mind people buy from people
7️⃣ airdrops
incentivizes members and add more value to the project
• standards: reward users with less-know tokens/crypto to draw more eyes to your film3 project
• exclusive: reward loyal users
• NFTs: distributes new NFTs to the wallets of current NFT holders
8️⃣ @discord
is the next generation of social engagement.
• great place (server) to promote real values, share announcement, news, ideas
• create exclusive content and build members loyalty
• humanize your film3 project
9️⃣ write content
• share thoughts, ideas, insights and tips about what you're doing. it's the easiest way to become discovered
• it can be tweets, threads or blog posts
content will nurture your community
1️⃣ 0️⃣ IRL meet up
we are humans and we like real visual contact with like-minded individuals and peers
this strategy can level up your community growth exponentially
here's a list of people and brands that use these practices in film3 space:
@miguelfaus
@rafagarroyo
@film_freako
@julian_flores
@jordanbayne
@tasafila
@NFTFilmSquad
@FlinchNFT
@fringedrifters
@TheRealCharnick
@GinoBattiston
find more here: twitter.com/alanwmarch/status/1516117110895771653?s=20&t=JU_WAbIEHimakl1EX4bNdw
thanks for reading! i hope this was useful
if you want more content like this follow me (@alanwmarch) to make sure a film3 thread shows up on your feed
TL;DR
1. use twitter wisely
2. twitter spaces: boost exposure
3. @TweetDeck: control base
4. build in public
5. design a landing page
6. use social proof
7. airdrops
8. @discord
9. write content
10. IRL meet ups