How to automate a welcome email series with Sendinblue

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Welcome emails have an open rate of over 90%. With the right automation in place, you could multiply conversions overnight. Here are 1/3 ways to set up an automated welcome email series for $0:

In the next 3 threads, we break down how to do this with 3 different email services: • Sendinblue • MailerLite • Zoho Campaigns All have Zapier shortcuts to integrate with your current martech stack. We'll start with Sendinblue.

Pros of Sendinblue: • Intuitive and fast • Plenty of templates • Send 300 emails/day

After making a free account, head to the Automations tab from your dash:

Go ahead and create a workflow. You can start with a template:

Pick the email list new subscribers/customers are added to:

Add a delay:

Next you’ll have to pick an email template. Let’s create a new one:

We start with the basics:

Make sure you add some personalizations:

Next, you can design the email itself. You’re welcome to code your own — but to get up and running quickly, use a welcome template:

You’ll find yourself in a drag-and-drop editor:

You can add personalization in text boxes:

Continue, save, and activate:

Now we can access the template from our canvas:

Since we’re creating an email series, we need more emails. Hit the plus and add a delay + second email (ideally with a new template):

Activate your workflow and you’re ready to go!

In our next thread, we'll explain how to do this with MailerLite — follow us @PortageLabs so you don't miss it.